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房地产商成功之道 Success as a Real Estate Agent For Dummies 书籍详细信息
- ISBN：9780471799559
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2006-12
- 页数：366
- 价格：174.20
- 纸张：胶版纸
- 装帧：平装
- 开本：暂无开本
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
Features proven, effective strategies for better prospecting and lead generation
Learn key skills and get on track for a successful career
Whether you're new to real estate or an old pro, Success as a Real Estate Agent For Dummies shows you how to become a top-performing agent. This hands-on guide will teach you all the best tricks of the trade, including tried-and-true tactics and fresh ideas for finding more and better prospects — and closing more sales!
Praise for Success as a Real Estate Agent For Dummies
"Get ready for real estate training camp. Finish a winner! "
—Blanche Evans, editor, Realty Times
"Solid, practical advice from one of the most dynamic coaches in real estate today."
—Stefan Swanepoel, thirteen-time author and CEO of RealtyU Group, Inc.
Discover how to
Master the art of prospecting
Research and understand your market
Develop the key skills of an agent
Find the perfect agency for you
Manage and maximize your time
书籍目录：
Introduction
Part I: Acquiring the Keys to Real Estate Success
Chapter 1: Discovering the Skills of a Successful Agent
Chapter 2: Residential versus Commercial: Deciding Which Type of Real Estate Is Right for You
Chapter 3: Pairing with the Right Agency
Chapter 4: Researching and Understanding Your Marketplace
Part II: Prospecting for Buyers and Sellers
Chapter 5: Prospecting Your Way to Listings and Sales
Chapter 6: Mining Gold from Referrals
Chapter 7: Winning Business from Expired and FSBO Listings
Chapter 8: A Time-Tested Prospecting Tool: Planning and Hosting a Successful Open House
Chapter 9: Presenting and Closing Listing Contracts
Part III: Developing a Winning Sales Strategy
Chapter 10: Determining a Home’s Ideal List Price
Chapter 11: Getting the House Ready for Showing
Chapter 12: Marketing Yourself and Your Properties Online and in Print
Chapter 13: Negotiating the Contract and Closing the Deal
Part IV: Running a Successful Real Estate Business
Chapter 14: Staking Your Competitive Position
Chapter 15: Keeping Clients for Life
Chapter 16: Maximizing Your Time
Part V: The Part of Tens
Chapter 17: Ten Must-Haves for a Successful Real Estate Agent
Chapter 18: Ten Tips for Working with Buyers
Chapter 19: Ten Biggest Mistakes and How to Avoid Them
Chapter 20: Ten Web Sites for Real Estate Agents
Index
作者介绍：
Dirk Zeller, who as an agent rose to the top of the real estate field quickly, has been on a meteoric rise since he began his career in 1990. Throughout his sales career, Dirk was recognized numerous times as one of the leading agents in North America
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Success as a Real Estate Agent For Dummies shows you how to make your fortune in the real estate business. Whether you are looking to rev up your real estate business, deciding whether to specialize in commercial or residential real estate, or just interested in refining specific skills, this book is for you. This no–nonsense guide shows you the fun and easy way to become a successful real estate agent. It provides expert advice on acquiring the skills needed to excel and the respect and recognition you’ll gain through making sales and generating profit. Soon you’ll have all the tools you need to: Prospect your way to listings and sales Build a referral–based clientele Work with expired and FSBO listings Plan and host a successful open house Present and close listing contracts Market yourself and your properties online and in print Negotiate contracts and avoid derailment Stake your competitive position Achieve excellent relationships with clients Spend less time to earn more money This guide features tips and tricks for working with buyers, must–haves for a successful real estate agent, and common pitfalls that can be avoided. Also included is a list of Web sites for real estate agents that are valuable resources for success. With Success as a Real Estate Agent For Dummies, you’ll discover how to acquire key skills and get on track for a successful career!
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