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MIND OF THE STRATEGIST, SC(ISBN=9780070479043)书籍详细信息
- ISBN：9780070479043
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2011-12
- 页数：304
- 价格：129.50
- 纸张：胶版纸
- 装帧：平装
- 开本：16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
A Masterful Analysis of Company, Customer,
and Competition Kenichi Ohmae - voted by The Economist as "one of
the world's top five management gurus" - changed the landscape of
management strategy in "The Mind of the Strategist". In this
compelling account of global business domination, Ohmae reveals the
vital thinking processes and planning techniques of prominent
companies, showing why they work, and how any company can benefit
from them. Filled with case studies of strategic thinking in
action, Ohmae's classic work inspires today's managers to excel to
new heights of bold, imaginative thinking and solutions. "In many
ways, Ohmae can be considered the modern reincarnation of a much
older guru, Adam Smith." -"Journal of Marketing". "A fascinating
window into the mind of one of Japan's premier strategists...full
of ideas about how to improve strategic thinking."- Michael E.
Porter, Graduate School of Business Administration, Harvard
University
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原文赏析：
"the combination of analytical method and mental elasticity that I call strategic thinking."
"In what I call the mind of the strategist, insight and consequent drive for achievement, often amounting to a sense of mission, fuel a thought process which is basically creative and intuitive rather than rational."
"a place distinctly secondary to creative intuition in the tool kit of the successful strategist."
"the combination of analytical method and mental elasticity that I call strategic thinking."
"Strategic thinking in business must break out of the limited scope of vision that entraps deer on the highway.
It must be backed by the daily use of imagination and by constant training in logical thought process. Success must be summoned; it will not come unbidden and unplanned. Top management and its corporate planners cannot base their day-to-day work on blind optimism and apply strategic thinking only when confronted by unexpected obstacles. They must develop the habit of thinking strategically, and must do it as a matter of course. Ideally, they must approach it with real enthusiasm as a stimulating mental exercise."
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书籍介绍
在线阅读本书
This provocative book by a Japanese executive shows that the keys to business success in the West are the proven techniques of the Far East successful strategic planning and its conservative execution. Strategy in the classic military sense is deploying your forces to achieve a competitive advantage. Concentrating on the thought processes behind Japan's successful strategic thinking, this book describes what strategic thinking is and presents concepts and concrete examples for its application. Only by integrating the three C's in a strategic triangle Customer, Competitor, and Company can sustained competitive advantage exist. Business managers at all levels can benefit from this 'how to think about it' guide by developing profitable and creative strategies.
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人物塑造：3分
主题深度：3分
文字风格：5分
语言运用：7分
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思想传递：8分
知识深度：8分
知识广度：5分
实用性：7分
章节划分：4分
结构布局：6分
新颖与独特：7分
情感共鸣：6分
引人入胜：3分
现实相关：8分
沉浸感：3分
事实准确性：5分
文化贡献：6分
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