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Naked Conversations书籍详细信息
- ISBN：047174719X
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2006-1
- 页数：272
- 价格：GBP 16.99
- 纸张：暂无纸张
- 装帧：暂无装帧
- 开本：暂无开本
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
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From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers –– meaningful dialogue. Devoid of corporate–speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies together in a way that improves both image and bottom line. The authors use more than 50 case histories to explain why blogging is an efficient and credible method of business communication. You′ll find yourself excited about the possibilities blogs present after reading just a few pages. Discover how: Prominent business leaders, including Mark Cuban of the Dallas Mavericks, Bob Lutz from General Motors, and Jonathan Schwartz of Sun Microsystems, are beginning to use blogs to connect with their customers in new ways. Blogging has changed the rules of communication and competition. You can launch an effective blogging strategy and the reasons why you should. Featuring a foreword by Tom Peters, this is a resource you and your business can′t do without.
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书籍介绍
在线阅读本书
From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers –– meaningful dialogue. Devoid of corporate–speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies together in a way that improves both image and bottom line. The authors use more than 50 case histories to explain why blogging is an efficient and credible method of business communication. You′ll find yourself excited about the possibilities blogs present after reading just a few pages. Discover how: Prominent business leaders, including Mark Cuban of the Dallas Mavericks, Bob Lutz from General Motors, and Jonathan Schwartz of Sun Microsystems, are beginning to use blogs to connect with their customers in new ways. Blogging has changed the rules of communication and competition. You can launch an effective blogging strategy and the reasons why you should. Featuring a foreword by Tom Peters, this is a resource you and your business can′t do without.
书籍真实打分
故事情节：9分
人物塑造：3分
主题深度：5分
文字风格：9分
语言运用：9分
文笔流畅：6分
思想传递：4分
知识深度：5分
知识广度：4分
实用性：9分
章节划分：5分
结构布局：3分
新颖与独特：8分
情感共鸣：4分
引人入胜：8分
现实相关：9分
沉浸感：5分
事实准确性：8分
文化贡献：4分
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网友 养***秋：我是新来的考古学家
网友 林***艳：很好，能找到很多平常找不到的书。
网友 龚***湄：差评，居然要收费！！！
网友 饶***丽：下载方式特简单，一直点就好了。
网友 苍***如：什么格式都有的呀。